Do Your Clients Have Equity in Purpose at Work?

An Interview with Dr. Johnson about the importance of having "ReCareer Identity" 

ReCareer: Dr. Johnson, the first factor in your new book ReCareer: Find Your Authentic Work is "ReCareer Identity". What is ReCareer Identity? 

Dr. Johnson: Mature jobseekers , 50+, express very high needs to align the "who they are" with the "what they do." Of the 15 most important career competencies for mature jobseekers that we studied, this one, finding personal identity at work, was the second highest. Mature workers want their work to be a personal reflection of their "authentic self."  They increasingly want to satisfy deep personal needs, not only for achievement per se, but even more, they…